Web Performance Testing: How Good is Your Site?
If the article’s name has directed you to a premise I have an ultimate” formulation” for a full evaluation of Website functionality you’re sadly very far from the truth. In fact, such formulation does not exist! There are several different factors that are to be taken into account while doing web performance testing. All I’m trying to perform in this article is to offer a brief explanation of the primary details of this Website performance that companies will need to concentrate on in order to measure the effectiveness of the efforts on the web.
Following are the factors that should be taken into consideration while performing web performance testing:
Value Added
Informational Content
Design
Functionality
Informational Content
The informational content of internet sites plays an essential role in conveying the company’s messages to its clients. Commercial Websites should include information that people may find helpful in their own loopholes to get to know the business better. If you are purchasing online from a company that you have not heard of before, you’d certainly need to be sure you are dealing with a legitimate reliable business instead of using a bunch of tricksters that will take your money and disappear in the direction unknown to you. The Website should inform the visitors about the organization’s history, the latest news, services, and products offered and excellency awards achieved.
Not every industrial Website is providing customers with an opportunity to make purchases online. A number of websites are focusing on the advertising function and they view their online presence for a support network for their existing sales and distribution channels. Whether you’re selling online or just employing the promotion capacity of the internet, you need to provide your customers with sufficient information not only regarding the business itself but also about the characteristics of these products/services offered. Consumers need to be aware of what your goods are fit for, cost, availability, unique attributes and (of course!) Special offers they can take advantage of.
Don’t hesitate to include some seemingly” useless” things such as jokes, puzzles, and contests into your site’s informational content. It will help you to attract greater numbers of” casual” visitors. Chances are you are going to have the ability to gradually convert a number of these visitors into becoming your loyal clients.
Design
Our life consists of experiences. Make a visit to your Site a nice one! If you are not a professional programmer, do not embrace the” do-it-yourself” approach. Consumers are anticipating sites that are simple to navigate, use good color combinations and contain more than simply text. While pictures and cartoons are becoming integral elements of Website layout, try not to overdo it.
I can think of many sites for respected businesses that have been bombarded with animations. Designing a fantastic website is not nearly displaying a great deal of artwork and flashiness. In the end, you aren’t in the business of selling cartoons. The role of art is simply to raise the appeal of your website.
Functionality
The fanciness of your Website is if it does not work properly. Try to consider a customer’s perspective. How often have you been frustrated with defective connections, faulty catalogs and collapse to log in to your account? Unfortunately with many small and midsize businesses, these issues are quite common. They can typically be attributed not to lack of the technical experience but to huge hurry to acquire the Website up and running.
If your site is” type of complete” and” kind of prepared for upload”, hold your horses! It is unprofessional to put an unfinished product on the market. It is true that time is money but it’s much better to wait until your Website development endeavor is 100 percent complete. Be certain that you test every single feature and function of your website prior to uploading. Do not take it for given that applications or code which were completely operational at the time of initial installment will remain unaffected by your later developments. In many cases, applications that are working beautifully when tested separately may be difficult to integrate into a working system.
Value Added
When you are starting out with a site, make sure your expectations from the website are realistic. Plan your Website well by outlining the business objectives you’d like it to fulfill. An effective online presence can provide your business with the critical competitive benefits over the rival companies.
Describe the means by which that you are able to utilize the forces of the electronic communications to optimize the efficiency of your marketing programs, improve communications with vendors and suppliers, expand your market share and provide better customer support to the existing customers. Know about the debatable issues you may need to take care of such as station conflicts and higher expectations from the customers’ side.
